Fuse’s vision is to make finding a partner in life infinitely less hard than it has to be (and historically has been). By building a lifecycle that helps ease dating anxiety within a modern, welcoming, dating community, we believe we can effectively nurture genuine, organic connections that stand the test of time.
This is an custom script logotype that evokes a sense of creativity, elegance and style. Due to its elaborate and nuanced look , it lends a “special” whimsical look-and-feel as a result of it’s hand-written nature. The swashes in the F, form a heart to convey this is an app designed create modern-era love stories. The F + <3 can be isolated to create a custom logomark that becomes the essence of the brand.
Our color palette is divided into two clear sections. The first is our primary color palette. These should be your first choice when designing any Fuse branded communications. Strict adherence to these color standards serve to unify the image of Fuse.
Color & Typography
App wireframes
Mobile designs
