Koru needed to identify its brand positioning and define a distinctive place in its category to set up for a successful Series B raise. Through this, create clear and consistent messaging, improve the ability to prioritize marketing tactics, and win bigger brand accounts.
At PUNCHY, we were able to produce a pathway for enhancing Koru branding strategy with a defined and clear message. Only then, we created new visuals to engage its target audience.
Results: +11% Sales increase, +150% New site visitors.