Before working with PUNCHY, Pick-a-TV was struggling to get new users and increase its follower base in a cost-effective way. We determined a redesign of the app, simplifying the UI and adding new engaging elements to motivate users.
We created a new and effective UI, a simplified visual language... and in less than six months, Pick-a-TV increased its downloads by 22%, and also grew its users and social media followers by 15%.
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