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Resume Builder UX and UI for Tablet

Strip Mall Dining Club

Strip Mall Dining Club was founded on the premise that the best restaurants are not always those that are represented by $$$$ on Google reviews, or the ones the white linen tablecloths, but the family-owned businesses typically found in strip malls that cook meals passed down from generation to generation. The heart of the Strip Mall Dining Club brand believes no one should eat bad food...no matter where in the world you may live or be traveling.

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Release Date:
April 1, 2019
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Challenge

Strip Mall Dining Club brand believes no one should eat bad food...no matter where in the world you may live or be traveling. So, we had to create a strategy, brand identity, and package design for the launch of this brand + blog.

+119%

Organic traffic

Results and Business Impact

We designed and developed the brand identity, which is centralized on the use of warm bold reds hues which are psychologically known to stimulate the appetite, and created 4 unique logo marks which represent different types of food (Chopsticks, fork, spoon, and Kebab.)

+77%

Increase in page views

+26%

Increase in conversions

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